They work both online and in-store: gift cards can be swiped, but the code also works online.They are frictionless: paying with a gift card is as simple as entering numbers into a field.They are easy to trade: there is a huge world of gift card traders and marketplaces.Gift cards are anonymous: unlike credit cards, there is no real-life identity attached to them.But at their core, they tend to be successful because: There are many different ways gift cards are used in the context of fraud. It can involve a gift card seller, a fraudulent shop, an unscrupulous cashier or an online store customer.
Gift card fraud includes any kind of fraudulent activity or scam that uses a gift card to accomplish its goal.